Recently, the founding team of internationally acclaimed streetwear label LXW paid a special visit to our company for in-depth discussions on FW2025 collection development and long-term strategic partnership. The productive meeting was followed by a delightful dinner where both teams bonded over shared visions.
As a Gen Z fashion icon, LXW has garnered tremendous popularity among global youth with its bold, innovative designs and distinctive brand ethos. During the visit, LXW team showed keen interest in our agile supply chain, digital quick-response capabilities and sustainable production processes, reaching preliminary agreements on potential collaborations including co-branded collections and limited-edition productions.
At the sample showcase, LXW's creative director was particularly impressed by our latest 3D knitting technology and eco-friendly performance fabrics, immediately expressing interest in incorporating these innovations into their new collection. The dinner conversation naturally evolved into exciting discussions about metaverse fashion and AI-assisted design.
More than just laying groundwork for future collaborations, this memorable encounter fostered genuine camaraderie between our teams. We look forward to joining forces with LXW to create the next viral streetwear phenomenon!